If you’ve been dreaming of owning one, you’ve probably wondered: when is the best time to find Persian rugs on sale?
With their unmatched craftsmanship, intricate patterns, and cultural depth, Persian rugs are more than just home décor—they’re investment pieces that can last generations. But like any luxury item, the timing of your purchase can make a significant difference in both availability and price.
Bijan Morshedizadeh, Managing Director of Bijan Exclusive Rugs, says:
“There’s a rhythm to the rug world. Certain months bring better prices, wider selections, and even once-a-year finds. Knowing when to buy makes the difference between a good deal and a great one.”
Here’s your month-by-month guide to buying Persian rugs—and when you’re most likely to get the perfect piece for the best value.
1. End-of-Financial Year (June–July in Australia)
In Australia, the financial year ends on June 30—and for many rug retailers, this marks a key sale period.
Expect:
- Major clearance sales to reduce stock before inventory rollover
- Discounts on discontinued or one-off pieces
- Better negotiation power, especially in-store
This is one of the best times to snag high-end Persian rugs at significant markdowns.
2. January Clearance & New Year Sales
After the holiday season, rug showrooms often look to clear space for new collections. January brings:
- Post-Christmas discounts
- Quiet showroom floors, giving you more time and attention
- Opportunity to find unsold holiday stock at reduced prices
If you’re flexible and open to browsing what’s left over, you might find something truly special at a fraction of its original price.
3. Pre-Autumn Restocks (February–March)
Persian rug importers often receive new shipments early in the year, just ahead of autumn. This is a great time to shop if:
- You’re looking for fresh arrivals
- You want a wider range of styles, colours, and sizes
- You’re not concerned about paying peak prices
4. Pre-Holiday Season (October–November)
Many people begin redecorating in preparation for holiday hosting—and rug retailers know it. This period often brings:
- Holiday promotions
- Bundle deals (e.g. buy a large rug, get a hallway runner at a discount)
- More foot traffic, meaning less room for haggling
While prices may be higher, it’s a good window if you’re aiming to refresh your home before guests arrive.
5. Online Retailer Sales: Black Friday & Cyber Monday
The global shopping calendar now includes digital-heavy rug retailers offering serious markdowns around:
- Black Friday (late November)
- Cyber Monday (following Monday)
While Persian rugs are typically purchased in person due to their tactile nature, some reputable online sellers offer high-quality photos, video walk-throughs, and return policies to help you buy with confidence.
“We’ve seen a rise in online Persian rug buyers,” says Bijan. “They’re younger, digitally savvy, and willing to trust detailed imagery and seller reputation. Black Friday has become surprisingly active for us.”
6. Summer Months (December–January)
In Australia, December and January are often slower retail months for high-ticket home items—many people are travelling, moving, or focusing on the holidays.
This lull can work in your favour:
- Showrooms may be quieter
- Retailers might be more open to negotiation
- Stock that’s lingered all year could be marked down to make way for the next year’s styles
While not always officially advertised, in-store discounts and quiet bargaining opportunities often appear.
7. Trade Shows & Rug Exhibitions
Large rug retailers and importers occasionally attend trade shows or host seasonal exhibitions.
These events offer:
- Exclusive pieces not found in stores
- Show-only discounts
- The chance to meet artisans or brand representatives
While less frequent, exhibitions are a unique way to buy a rug with both story and provenance.
8. Avoid Buying at Tourist High Season (If Buying Overseas)
If you plan to purchase a Persian rug while travelling (especially in regions like Iran, Turkey, or Morocco), timing is critical.
Avoid peak tourist months like:
- May–August in Europe and the Middle East
- Holiday seasons when crowds push prices higher
You’ll get better deals and more personalised service in shoulder seasons like spring or autumn.
Bijan cautions:
“Buying a rug overseas during tourist season might seem exciting, but inflated prices and pressure sales are common. Do your research first.”
What Influences Persian Rug Prices Throughout the Year?
Prices fluctuate due to several factors:
- Shipping and import costs, which rise seasonally
- Exchange rates, particularly with Iranian rial
- Inventory turnover cycles
- Global events (e.g. trade restrictions, political changes)
Authentic handmade Persian rugs are also affected by craftsmanship cycles—some weaving communities work seasonally, and drying times for natural dyes depend on weather.
Tips for Smart Rug Shopping Year-Round
Regardless of the season, here are some buying tips:
- Know your space and size before you shop
- Learn the basics about rug types and regions (Heriz vs. Qom vs. Kashan)
- Inspect the rug in natural light if possible
- Ask about the rug’s history and knot density
- Request a certificate of authenticity
- Trust your instincts—if you fall in love, and it’s within budget, it’s probably the one
Final Thoughts
Finding Persian rugs on sale doesn’t mean compromising on quality. With the right timing, a bit of patience, and a good understanding of retail cycles, you can land a one-of-a-kind rug at a price that feels just as satisfying as the piece itself.
Whether you’re furnishing a new space or adding a jewel to your collection, understanding when to buy is as important as knowing what to buy. Happy hunting!
